Bud Light is all about the friends you can count on.

So we took friendship, added in an LA dive bar and a bunch of unsuspecting Post Malone fans, sprinkled in a t-rex costume and some weird texts, and made ourselves a Friendship Test. 

To promote the Friendship Test, we made a Hall of Fame on Instagram Stories. 

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Copywriter: Katie Johnston

Art Director: Lena Barrows

Creative Director: John Parker

Creative Director: Brandon Henderson

Agency: Wieden + Kennedy

Director: Paul Iannacchino